What Happens When You Submit
Articles To Ezines?
What's an article anyway, and
why would I want to submit one to an ezine? That
was a two-fold question and will require two
answers.
An ezine article is usually
composed of approximately 500 words on a single
subject that would be of interest to your target
market. At the end of the article, you should
include a "resource box." This box should
provide such things as your name, the name of
your company, your web site address, email
address, and a small blurb about your
product/service.
Writing an article is not
hard work. All it requires is some research and
note taking. Use any of multiple sources to find
information about the topic that you choose to
write about. Then write your article in your own
words using the notes that you took during your
research. It's not difficult and it's something
that you learned to do early in school (grade
school probably). Write in a conversational
tone. Write like you are talking to your best
friend.
Now, I'll answer the second
question. The reasons to submit this article to
an ezine are varied, but not difficult to
understand. They all boost your bottom line.
1. The submission of the
article will help identify your business (web
site) in the Internet marketplace. This is
normally called "branding."
2. Article submission
provides publicity, virtually free.
3. Someone may like your
writing style and hire you to write articles or
ebooks for them.
4. The published article will
drive traffic to your web site.
5. If the publisher of the
ezine that you submit your article to maintains
an archive, your article may be read many months
later. Traffic may still be driven to your site
this way.
6. People will come to know
you as an expert on your subject.
7. You might get your article
published in free ebooks that are distributed
all over the web. This will drive more traffic
to your web site.
8. This will help you become
a trusted vendor of information.
9. If you allow anyone to
publish your article or email it to a friend,
you will gain further exposure for free.
10. Webmasters may read your
article and display it on their web site. You
get additional free exposure.
11. If you send out an ezine,
you could offer to swap articles with other
ezine publishers for free. This provides more
publicity without expense.
So, there are quite a few
benefits that you could receive from publishing
small articles like this one. If that isn't
enough reasons for publishing your own articles,
I don't know what else you'd need. Don't forget
to provide enough valuable information. The more
knowledge you supply, the more valuable you
become. Provide real value and you will always
have people clamoring for more.